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Playtex offers women the support and confidence they want while also providing beautifully constructed bras.
Designing underwear solutions for real women is the essence of Playtex’s philosophy. As the expert in this field they embrace women and their curves and celebrate “The Real, not the ideal”.
Reinforcing Playtex’s key attributes of comfort, support and fabric innovation ensure the collections deliver contemporary and innovative designs with ultimate shaping and support.
Playtex helps women feel comfortable in their own skin, loving who they are and what they’ve got, whilst finding the perfect harmony between maturity and wisdom, living life and taking risks.
In 2008 Playtex announced Kate Ceberano as the brand ambassador. Each campaign that has featured Kate is all about “Confidence” a celebration of fuller figured women, offering them comfortable and sexy underwear.
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